Cross-media Marketing Communication


Master of Arts


2 semesters



In today’s technologically advanced and globally connected business world, digital techniques are an important part of communication. The online study program Marketing Communication is designed to provide you with a specialist knowledge in this expanding field. The eLearning Academy provides this program in partnership with the University of Applied Sciences Burgenland and the Austrian Institute of Management. The specialization Cross-media Marketing Communication covers a range of key areas including current issues and trends in Marketing. You will work with text, images and video and focus on how to create your own cross-media communication concept. As all the documents are available online, you are flexible in organizing your Master´s study program.

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