Cross-media Marketing Communication
Master of Arts
In today’s technologically advanced and globally connected business world, digital techniques are an important part of communication. The online study program Marketing Communication is designed to provide you with a specialist knowledge in this expanding field. The eLearning Academy provides this program in partnership with the University of Applied Sciences Burgenland and the Austrian Institute of Management. The specialization Cross-media Marketing Communication covers a range of key areas including current issues and trends in Marketing. You will work with text, images and video and focus on how to create your own cross-media communication concept. As all the documents are available online, you are flexible in organizing your Master´s study program.